Tuesday 8 March 2016

Malaysia Women Marathon 2016


Marathon Baker was very honoured to be invited to showcase our products during the Race Expo of Malaysia Women Marathon (MWM) on the 4th  and 5th of March, at Bandar Rimbayu, Kota Kemuning. MWM is an annual event dedicated for the ladies in Malaysia, and this year marks their 4th year of encouraging ladies to run, with the theme Run Sisters Run.

The runners collected their Race Kits during the Race Expo days. This, we find, was a good opportunity to get to see many runners on that day. Sadly, we missed the ones that got someone else to collect for them. Even so, there were MANY people who turned up at Bandar Rimbayu! Bandar Rimbayu is a new premier township with modern amazing designs. Check them out here!

I personally think that the Race Director, Karen Loh is brilliant. Read about her interview here. There were interesting programs during the Race Kit Collection days. Many other exhibitors also participated such as Colombia Asia Hospital, Impressed, Nashata hijab sportswear and many more. The highlight of the Race Expo was the Women's Dialog with distinguished panel of speakers : Stephanie Case, Datuk Marina Chin, Airin Zainul, Jeri Chua and Sue O'Brien, moderated by Freda Liu.

It was our first proper booth Set Up, with THE MARATHON BAKER plastered on the top. Oh boy, were we proud! It was also our first time selling on Race Kit Collection Days. 

Entertaining visitors.

#gigih2016 has been our favourite hashtag to use among ourselves. So, we are broadening our horizon and ready to try opening our booths at different times. We started selling at 10 am and by 1pm, most of our flavours were SOLD OUT! It's the crowd, I must say, and of course because we gave free testers. Most of the time, they fell in love after they get a taste of our homemade energy bars. (No need any love potion here!).

Lady Boss, Head Baker kept on updating her instagram and Facebook Page on the sold out flavours, making our ambassadors uneasy to see if their brainchild products reached the Finishing Line.

Notice the fan! It was so hot that we had to bring a fan!! 

On Day 1, Choc Diva was 1st at the podium, followed by KacakCinno, and err I can't remember who won 3rd place. Syco Bar didn't appear anywhere close to 4th or 5th.

That made our ambassador Cikgu Syed Syco make an appearance on the 2nd day to make sure his Syco Bars race to the Finishing Line! It was so much fun! Yes, Choc Diva still won 1st place on the 2nd Day too.

We took a break when Cikgu Syed Syco came. Phew!

We dedicated the Choc Diva to our ambassador Aizat, because he is a natural Diva, all the time running with creative outfits and beanies made by MisFydKrafts. Choc Diva is made up of granola cereal, dates, sunflower seeds, wheat germs and dark chocolate. It is like eating chocolate but with lots and lots of goodness and definitely the benefit of giving you the energy to finish your race.

KacakCino's original name is Cappuccino Almond. We named it KacakCino because the students of our ambassador, Cikgu Mat, calls him Cikgu Kacak. And since Cikgu Mat was the one who gave the idea of this bar, hence the name.

KacakCino is a Protein Bar. This protein bar contains 23% protein and is the highest containing protein among all Marathon Baker's product range. We use Syntha 6 Protein Powder for this bar, and it is the perfect Post Run bar for you!

With almonds also as one of the ingredients besides oats, dried cranberries and flaxseeds, this makes KacakCino the best bar to be eaten after your race. Protein helps you recover faster. Almonds have omega 6 that performs exceptionally well in aiding recuperation, rebuilding your muscle tissues and helping your muscles develop and grow.

Despite having to be at the booth for long hours, we had fun opening our booth on Race Kit collection day. I personally think that the runners were laid back and not too tired to listen to us explain about our products. And they brought their purse to shop. So, yeah! The fact that there were plenty of activities planned for the MWM Race Expo, I think that's one of the main reasons why our products were SOLD OUT before time too! Also, MWM is a famous event, and the number of people signing up for this race has increased tremendously over the four years, was a also a factor.




  
The MWM Crew and fellow exhibitors said that our booth was the busiest, with so many people dropping by. We are so blessed indeed with the support. Thank you everyone who came to taste and purchase!

A taste of fame! Filling in for the Lady Boss. I did not know what I said. I hope no one was listening.. Really, everyone was busy :-p


And of course, Nasi Beriani treat by the Lady Boss! Nasi Beriani Pak Anjang memang the best lah! Of course, Marathon Baker's team needs carbo loading too on booth days!


Thank you MWM for this experience!


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